Depends. If you're a good citizen you sell dearly. If you're a tycoon, you don't really care. And if you're smart, you hide that stuff, sell it somewhere else, or sell something else.
Don't be surprised if following the government populist cut on the subsidized fuel, you find a long queue in the gas station. If you're not patient enough, turn to the the small vendors across the street. For a more expensive price.
And you say it's not even enough.